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How to get 100% Full Market Value for Your Home Guaranteed

Because your home may be your largest asset, selling it is probably one of the most important decisions you will make in your life.

In order to sell your home in today’s highly competitive market, an industry insider report has been prepared explaining how you can sell your home for full market value providing it is priced correctly and marketed effectively.

Why it is so important that Your Home is Correctly Priced and Marketed Properly.

While many agents may promise to sell your home for the money you want, the reality of the real estate market is that this simply doesn’t always happen. The fact of the matter is, the majority of homes sell for a price which falls short of what sellers may have been led to believe.

There are two factors at play here. On the one hand, you need to be cautious of agents who set the list price on homes at unrealistically high levels simply to get listings. This is really unfair because it can set homeowners up for disappointment and failure. On the other hand, you have homes that are priced correctly but are marketed ineffectively. Without a proper marketing program in place to ensure a home is exposed to the highest number of qualified buyers, many home sellers feel forced to accept at a lower offer. There is nothing worse to a home seller having their home sit unsold for many months because of improper pricing and/or marketing techniques.

Needless to say, either of these situations is highly frustrating to any home seller. But more than that, it can be financially crushing if your counting on the full proceeds of the sale of your home to fulfill some other obligation.

To prevent this scenario when selling your home here are some points to consider before choosing the agent you want to represent you.


A good agent knows the market and has information on past sales, current listings, a marketing plan, and will provide their backgroumnd and references. Evaluate each canidate carefully on the basis of their experience and qualifications.

Are they pricing your home correctly?

Home prices are determined by the marketplace, not by your emotional attachment or by what you feel your home is worth. You should work closely with an agent who will suggest establishing a realistic price for your home. They will help you to objectively compare the price, features and condition of all similar homes in both your neighborhood and other similar ones which have sold in recent months. It is also important to be familiar with the terms of each potential sale
Nobody wants to waste their time negotiating with a buyer that was never qualified to buy their house in the first place. Before you accept an offer, ask for a preapproval from a reputable lender. Terms are often as imprttant as price in today’s market.

Do they set themselves apart from the others by offering innovative marketing plans to sell your home fast and for top dollar?

Will they set up an aggressive marketing program to ensure your home is exposed to hundreds of qualified buyers?

How much money does this agent spend in advertising the homes he or she lists versus other agents? In what media do they advertise? Do they use “For sale” signs and lock boxes?

Are they accountable to you?

In other words, when they promise to sell your home for the price you mutually agree upon, do they offer you a guarantee in writing that you will get this amount of money for your home?